Content Management Systems
Why not create a webiste once and then use internal staff members to keep it up-to-date?
To do that with traditional tools, your staff will need to be trained in Web page design - a significant investment. A custom content management system will allow even untrained staff to add content - even complex Online magazines - to a website without difficulty.
A database stores all the content and dynamic PHP pages can generate the required web page for your customers.
These follow a simple template. Text is added and pictures can be uploaded with the admin menu system. The system also controls distribution of an HTML and plain text email of the release to the mailing list.
A web questionaire evaluation form for events organised by the company collects results and provides statistical analysis grouped by event. We've done this for Christopher Lewis Associates.
This small company started with a few modifications to its OSCommerce website including a custom shipping module and progressed to an all new design.